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The Book Empire

Course Project

Google UX Design Certificate

Year

Apr. 2022 - Sep. 2022

Role

UX Researcher, UX Designer, UI Designer

Tools

The Book Empire is a fictional online ordering service for small bookstores based in Vienna, that was designed during the Google UX Design Course. It lets customers order their books online for delivery or personal pick up at a store location of their choice.
This case study demonstrates my workflow and presents insights from my research for the project.

The Book Empire - Thumbnail - Google UX Design Certificate.png

The Book Empire - Slide 2 - Overview

The Book Empire - Slide 2 - Problem and Goal

The Book Empire - Slide 3 - Process

The Book Empire - Slide 4 - Understandingt he User Chapter

The Book Empire - Slide 5 - Market Research

The Book Empire - Slide 6 - User Research

The Book Empire - Slide 7 - Interviewee Quotes

The Book Empire - Slide 8 - Pain Points

The Book Empire - Slide 9 - Persona 1

The Book Empire - Slide 10 - Persona 2

The Book Empire - Slide 11 - Design Thinking Exercises

The Book Empire - Slide 12 - Storyboard

The Book Empire - Slide 13 - Journey map.png

The Book Empire - Slide 14 - Competitive Audit.png

The Book Empire - Slide 15 - Start Design.png

The Book Empire - Slide 16 - Paper wireframe

The Book Empire - Slide 17 - Digital wireframe

The Book Empire - Slide 18 - Digital wireframe 2

The Book Empire - Slide 19 - Usability study

The Book Empire - Slide 20 - Refine Design Chapter

The Book Empire - Slide 21 - Mockup 1

The Book Empire - Slide 21 - Mockup 2

The Book Empire - Slide 23 - Keymockups

The Book Empire - Slide 24 - Keymockups

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